Its not a cock ring, its a cock sling! The design not only puts a little pressure around my cock, it also stimulates that area between my balls and my ass. I personally love stimulation in that area so a cock ring that could do that was a no brainier. One of the other cool things is that it is made out of silicone. This means it's flexible and sanitizable. I tend to get a little messy with mine, so the ability to do that makes me feel a little better. It is not the stretchiest cock ring, but it does have some give to it. With a little work I was able to get it on, literally.